Feb 1, 20214 min readThe Go-To Series: Part 5 - Customer Engagement Standard Operating Procedure (SOP) This ever-changing document explains the processes that you should follow when interacting with customers. Here's what should be in yours.
Jan 31, 20215 min readThe Go-To Series: Part 4 - Writing GuideA writing guide that makes the management of your digital presence easier requires us to approach the concept from a very different angle.
Dec 9, 20203 min readThe Go-To Series: Part 1 - IntroductionIn this series, we will be covering each of the 5 Go-Tos in detail, why they are necessary, how to use them, what to include.