Practical marketing, branding, and business tips.

Jul 6, 20239 min read

A Practical Guide to Call-to-Action in Digital Marketing

A well-crafted call to action can have a significant impact on the success of your marketing efforts.

Mar 20, 20235 min read

Goals and Metrics: Setting and Tracking their Effectiveness

In this post, I've outlined 3 important goals that all small businesses should include as part of their strategy and how to measure them.

Mar 5, 202310 min read

Creating Content that Converts: The Sales Funnel

Delve into the different stages of the sales funnel and explore how you can match your content to your customer's intentions at each stage.